My Space: Siobhán Jones Studio

My Space: Siobhán Jones Studio

My Space: Siobhán Jones Studio

Independent colourist and educator and global ambassador for L’Oréal Professionnel Paris, opens the door to her new studio in Horsham.

What was the aim of the space? 

I was looking for a space that felt like me aesthetically and would give me the freedom to run my day how I wanted without the responsibility or pressure of leading a whole team. I wanted to create a space that I enjoyed being in and felt like home. I’m all about a calmer and slower pace of life, so the furnishings and colour palette needed to reflect that.  
I plan to use the space not only to run a column for my clients but also to create content and online education. I do a lot of brainstorming, admin, meetings and content creation for my education courses, so I also wanted to create a space I enjoy being in to do those administrative tasks. 

What advice do you have for independent stylists starting their studio-style salon?  

Give yourself sufficient storage. It sounds very dull, but it’s often the bit that gets forgotten. I’ve learnt my lesson from having a salon before, and it’s even more important in a small space! If you want your space to look aesthetically pleasing, you are going to want areas to put stuff away like products, colour, ring lights, towels, so more storage is a must.
Invest in good quality salon equipment like cutting chairs and basins but do shop around for all the other furniture and design. These are the parts that will bring character.
Make sure you choose a colour partner that you not only love using on your clients but is easy to order and the quantities you want. You want a brand that can support you. I work closely with L’Oréal Professionnel Paris and having a good relationship is key to making your space work. 

How does your one-to-one approach work in practice?  

I can see up to three clients daily depending on their chosen colour service. When renting a chair, you often will need to pay a daily rate for the chair and or give a percentage of your takings. Depending on whether you need to rent or pay for the space will factor in how much you take home. 
With my studio, my outgoings are less than when I work freelance from a space, allowing me to do fewer clients in a day. However, offering a one-on-one experience to a client most definitely opens up the possibility of adding a premium to your pricing. 

How will you be marketing your space to potential new clients? 

All my marketing has been on social media platforms; videos of the space and hair have been great to grab the attention of potential new clients. It gains the most reach. However, recommendations from existing clients will always be at the top of the list when attracting new clients.
When clients take selfies in the space, I get them to share on social media. If people see the vibe of the space and match with it, they are more inclined to book as the recommendation has come from a friend. 

What do you have planned for the future? 

I’m launching the podcast The So Lovely Hair Show alongside my co-host, Ollie Blackaby from The Hair Salon in Brighton. We’ll be recording from the studio, intending to offer real-life, open and honest staff room chit-chat, covering a variety of topics and challenges that freelancers, creatives and the hair industry are faced with.
My career has had many ups and downs, and I genuinely believe that the hard times have made pivot in new and positively life-changing directions. Discussing my struggles and how to overcome them with friends and colleagues is what has got me through, so I hope to bring a bit of that support, honesty and inclusivity to our industry. I’m also working on an exciting project with L’Oréal Professionnel Paris which will be launching in March so watch this space!


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T Level dropped for hair and barbering

T Level dropped for hair and barbering

T Level dropped for hair and barbering

Government confirms decision following employer feedback

The hairdressing industry is always shifting, and it’s no different for freelance stylists. Here, Sheila Abrahams, (pictured above), founder of the Freelance Hairdressers Association, spotlights the pain points for freelancers right now and offers words of advice and support.Mislabelling freelancers

In the realm of hairdressing, many professionals prefer to be recognised as freelancers or independents rather than “home hairdressers.” Some of us travel to clients’ homes due to various reasons, because they have medical conditions, transportation limitations, are professionals who work from home, or are busy mums and dads who are strapped for time. Other stylists have transformed spaces like rooms, garages, or garden studios into fabulous salons. Freelancers might rent space, use pods or chairs, or even work under major brands and colour houses. Despite this diversity, some still label us as home hairdressers, even though renowned salon names also operate as freelancers for brands. The key distinction is that we don’t employ staff.Brands moving to the high street

Recent discussions centre on brands moving to the high street. We aim to keep our members positive and focused. If you retail products within your business, it’s important not to worry about external developments. Concentrate on honing your skills and knowledge with the trusted brands you use and guide your clients with the best haircare solutions. While clients may seek bargains, they often lack product knowledge and guidance, which can lead to less-than-ideal outcomes.Business independence and disguised employment

It’s crucial to educate our members that their business within a salon or barbershop must remain entirely separate from the umbrella they operate under. Regardless of whether you’re self-employed, a sole trader, or a limited company, you manage your booking system, handle bills via your own till system or card machine and provide your products and equipment. Your prices, hours, and vacation plans should not be dictated by others. If you need legal advice, the FHA offers a legal advice line to assist you.Navigating Covid concerns

COVID-19 has once again become a pressing topic in our community. Questions arise about skin testing after experiencing Covid or receiving the Covid jab, and whether it’s appropriate to request mask-wearing from clients. Given the limited Covid regulations, our advice is to follow your instincts. If you wish to wear a mask, do so. If clients have received a Covid injection, adhere to previous rules of skin testing before applying colour. Given the increasing reports of reactions post-Covid or vaccinations, erring on the side of caution is advisable.Handling booking fees and deposits

An ongoing concern revolves around booking fees or deposits due to the increasing incidence of no-shows and last-minute cancellations. We advise our members to ensure transparency. If you opt to charge a booking fee, it should be clearly communicated in writing and enforced for cancellations within a 24/48-hour window. This policy can be included on your website, in appointment confirmation emails, or text messages, ensuring that clients understand the terms and have a copy for reference in case of earnings loss.The percentage of freelancers in the industry is on the rise, coinciding with more salons unfortunately closing their doors. Social media abounds with newcomers seeking guidance on insurance, groups, and education. The FHA offers bespoke insurance tailored to our ever-growing industry and unparalleled opportunities to collaborate with top brands in colour and styling. We provide hands-on training, bursaries, zoom education, local meetups, and a supportive community through our staff room chat room. While freelancers may work independently, we stand together, offering technical advice and guidance. Our goal is to mentor new freelancers and provide insights into establishing their businesses.

The NHBF has been informed that while there will be a development in technical qualifications against relevant hairdressing standards at Level 3 this area will not be reformed until at least 2027. In the meantime, the Department for Education will continue to fund existing qualifications, which means that learners can continue to be enrolled on to existing provision.  

Caroline Larissey, NHBF chief executive, said: “Following several meetings, where we outlined the concerns of our Members, we are pleased that the Minister has listened and taken on board our recommendations to support our sector, by focusing on a Beauty T Level and no longer introducing a combined Hairdressing, Barbering and Beauty Therapy T Level.”  

“Employers from hair salons and barbershops will always prefer that a prospective employee should enter the sector via a “job ready” route or qualification, such as an apprenticeship or through an equivalent college-based Level 2 qualification.” 

The government says it is taking steps to raise standards and funding for apprenticeships to ensure high quality training provision, working with hair employers to potentially improve assessment for the Level 2 Hair Professional apprenticeship, which, together with the funding uplift, aims to increase quality and completion rates. 

There was a 57 per cent funding uplift for the Level 2 Hairdressing Professional standard (from £7,000 to £11,000) last year, with a 28 per cent funding uplift for the Level 2 Barbering apprenticeship (from £7,000 to £9,000).  

Alongside this, it is also working with employers via the Hair Professional Apprenticeship Steering group, supported by the NHBF, to review the Level 3 Advanced and Creative Hair Professional Occupational Standard and apprenticeship. This review will ensure that the apprenticeship continues to meet employer needs, and supports progression from Level 2, ensuring hair professionals can build lasting careers in the sector. 

The update follows the Secretary of State for Education’s announcement in March 2023 of the decision to delay the delivery of the Hairdressing, Barbering and Beauty Therapy (HBBT) T Level to September 2024. It had originally been slated to start in September 2023.


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The hot topics for freelancers right now

The hot topics for freelancers right now

The hot topics for freelancers right now

The FHA’s Sheila Abrahams covers the pressing issues facing freelancers and offers some words of advice

The hairdressing industry is always shifting, and it’s no different for freelance stylists. Here, Sheila Abrahams, (pictured above), founder of the Freelance Hairdressers Association, spotlights the pain points for freelancers right now and offers words of advice and support.

Mislabelling freelancers

In the realm of hairdressing, many professionals prefer to be recognised as freelancers or independents rather than “home hairdressers.” Some of us travel to clients’ homes due to various reasons, because they have medical conditions, transportation limitations, are professionals who work from home, or are busy mums and dads who are strapped for time. Other stylists have transformed spaces like rooms, garages, or garden studios into fabulous salons. Freelancers might rent space, use pods or chairs, or even work under major brands and colour houses. Despite this diversity, some still label us as home hairdressers, even though renowned salon names also operate as freelancers for brands. The key distinction is that we don’t employ staff.

Brands moving to the high street

Recent discussions centre on brands moving to the high street. We aim to keep our members positive and focused. If you retail products within your business, it’s important not to worry about external developments. Concentrate on honing your skills and knowledge with the trusted brands you use and guide your clients with the best haircare solutions. While clients may seek bargains, they often lack product knowledge and guidance, which can lead to less-than-ideal outcomes.

Business independence and disguised employment

It’s crucial to educate our members that their business within a salon or barbershop must remain entirely separate from the umbrella they operate under. Regardless of whether you’re self-employed, a sole trader, or a limited company, you manage your booking system, handle bills via your own till system or card machine and provide your products and equipment. Your prices, hours, and vacation plans should not be dictated by others. If you need legal advice, the FHA offers a legal advice line to assist you.

Navigating Covid concerns

COVID-19 has once again become a pressing topic in our community. Questions arise about skin testing after experiencing Covid or receiving the Covid jab, and whether it’s appropriate to request mask-wearing from clients. Given the limited Covid regulations, our advice is to follow your instincts. If you wish to wear a mask, do so. If clients have received a Covid injection, adhere to previous rules of skin testing before applying colour. Given the increasing reports of reactions post-Covid or vaccinations, erring on the side of caution is advisable.

Handling booking fees and deposits

An ongoing concern revolves around booking fees or deposits due to the increasing incidence of no-shows and last-minute cancellations. We advise our members to ensure transparency. If you opt to charge a booking fee, it should be clearly communicated in writing and enforced for cancellations within a 24/48-hour window. This policy can be included on your website, in appointment confirmation emails, or text messages, ensuring that clients understand the terms and have a copy for reference in case of earnings loss.The percentage of freelancers in the industry is on the rise, coinciding with more salons unfortunately closing their doors. Social media abounds with newcomers seeking guidance on insurance, groups, and education. The FHA offers bespoke insurance tailored to our ever-growing industry and unparalleled opportunities to collaborate with top brands in colour and styling. We provide hands-on training, bursaries, zoom education, local meetups, and a supportive community through our staff room chat room. While freelancers may work independently, we stand together, offering technical advice and guidance. Our goal is to mentor new freelancers and provide insights into establishing their businesses.


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New guidelines revealed for allergy testing

New guidelines revealed for allergy testing

New guidelines revealed for allergy testing

Collaboration of industry bodies unveil new testing protocol for professional colour in UK

A new allergy testing protocol for professional hair colour has been unveiled through a collaboration of industry bodies. 

Associations including the National Hair and Beauty Federation and Hair & Barber Council have blended the changes announced by Cosmetics Europe last year with existing industry best practices. The new guidelines offer a clear benchmark for hair professionals, insurers and hair colour brands to meet to promote the safe use of professional hair colour services in the UK. 

Posting professional colour to a client’s home for them to test at home is not recommended under the new protocol, as this goes against industry best practice and may invalidate insurance cover.

The new protocol recognises three systems for professional allergy alert testing:

1. The Allergy Alert Test (AAT)
Instructions designed by manufacturers and printed on packaging and instructions for use.

2. Protocols designed for professional use only and conducted by a hair professional*
Hair colour brand protocols are applicable to their own products only, whereas some hair industry, trade organisations and insurers protocols can be used with any hair colour brand.

3. Universal allergy screening tests licenced as medicines for consumers to use at home to screen for the most common hair colour allergen (PPD)
These products are available to buy online or via approved stockists and may only need to be used once.  

“Having three options that have been thoroughly researched and examined by our industry leaders makes it simpler to understand and easier for us to communicate to the public,” says Gareth Penn, registrar at the Hair & Barber Council. “Allergy alert tests are vital to protect clients and guard against potentially expensive legal action if something goes wrong. This is a huge step in the right direction,” added Caroline Larissey, chief executive at the National Hair and Beauty Federation.

“These collaborative guidelines will help raise standards and also support clients make an informed choice.” The industry bodies working together are Good Salon Guide, Salon Employers Association, the Barber Council, the Fellowship for British Hairdressing, the Freelance Hairdressers’ Association, the Hair Council, the Men’s Hairdressing Federation and the National Hair and Beauty Federation. * Precise protocols differ and it is the responsibility of hair professionals to check cover with their own insurance provider


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Mix and match braids at V&A’s Fashion in Motion: Minju Kim

Mix and match braids at V&A’s Fashion in Motion: Minju Kim

Mix and match braids at V&A’s Fashion in Motion: Minju Kim

Hair lead Andrea Daley shares how she created the polished but not perfected look

The V&A’s Fashion in Motion shows make catwalk couture accessible to a wider audience. Elegantly set against the backdrop of the museum, the ongoing series of catwalk have spotlighted work from some of the greatest designers of our time. In the most recent event, the inaugural winner of Netflix’s Next In Fashion, Korea based designer Minju Kim, shared a glimpse into her joyful, bold style. In a cohesive symphony of youthful playfulness and avant-garde haute couture, Minju’s signature style delivered bold shapes complimented by feminine characteristics.  

In partnership with L’Oréal Professionnel Paris, the hair team was led by Andrea Daley, who created bespoke styles for each model. Inspired by macramé and Korean knots, the core look featured micro-braiding, knots and twisted detailing combined to give a little edge to girly styles.  

“The styles are adaptable for most hair lengths and textures,” says Andrea. “The ‘mix and match’ braids allow for multiple styles from one look and work as a perfect hair up for festivals too.” 

Get the look 

Step one: Prep the hair using L’Oréal Professionnel Paris TECNI.ART Pli to give a mailable texture without compromising on shine. 

Step two: Part the hair in the centre, from hairline to nape.  

Step three: Subdivide the back into four sections (top right finishing just above the ear, top left just to the middle of the ear). Ensure the partings are obviously asymmetric to recreate the look. 

Step four: Split the right-hand side into two ponytails. The top should be high, with the lower one secured at the nape to exaggerate the difference in balance.  

Step five: Now, twist the top ponytail into a short rope braid with the majority of the length left out.  

Step six: Plait the below ponytail and intertwine the length of the rope twist. 

Step seven: On the left-hand side, scalp braid from the hairline to the middle of the ear and then plait.  

Step eight: Then, braid the below section into a skinny plait. 

Step nine: In front of the ear and on the hairline, loosely release the baby hair using the palm of your hand for a softer edge.  

Step 10: Finally, smooth the tails of each braid and the loose hairlines using the L’Oréal Professionnel Paris Steampod for a glass-like finish. 


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